Episode 229 - How to Get Your Team Engaged in Your Business

Recap

In this episode, you’ll discover:

Your team doesn’t understand your business
Everyone must have visibility and a fluency to truly a be optimized practice
Metrics tell you what to do: KPI’s, Scorecards, Scoreboard, Lead Flow Report
Use this tool to help your entire team understand the chiropractic business model

Episode Highlights

02:58 – The difference between a business and practice, with a focus on optimizing the business side of things.

07:26 – The importance of getting your team engaged in the business side of the practice for success.

10:41 – Running a business and running a practice are interconnected, requiring a fluency in both areas for optimal performance.

16:10 – An introduction to the hourglass business model for growing a successful practice.

22:26 – The goal of building know, like, and trust to convert prospects into leads, then opportunities, and finally active patients.

25:10 – Utilizing infographics to identify and address points of constraint in a business.

32:48 – Finding the right team members to unlock practice potential and achieve desired freedom.

33.34 – Join Success Partner, Steven Tait from Online Marketing for Doctors and Dr. Pete as they delve into the world of digital marketing in the medical industry. They discuss the importance of having a strong web presence, the power of breaking the mold in marketing, and the need for adventurous thinking when it comes to investing in digital strategies. As they look ahead to the future, they explore the transformative impact of AI on digital marketing and how it will shape the industry. If you’re a doctor looking to enhance your online presence and attract more patients, this episode is a must-listen. Tune in and get ready to take your marketing game to the next level!