Ready to take your chiropractic practice to the next level? This episode is your ultimate guide to staying ahead during the holiday hustle and setting the stage for an exceptional start to the new year. We’re diving into powerful strategies like leveraging holiday sales, creating wellness care plans, and hosting goal-setting workshops to boost December performance and kick off January with a bang.
You’ll learn the art of locking in care plans and pricing before the annual fee hikes, ensuring financial stability while strengthening patient loyalty. Plus, we’ll explore how to balance taking well-deserved time off with driving practice growth, developing your team, and preparing holistically for success in the year ahead.
It’s time to plan smart, communicate effectively, and market year-round. Don’t just survive the season—thrive in it!
Episode Highlights
01:12 – Discover how the natural seasons of practice mirror life’s rhythms and why the holidays are the perfect time to prepare for growth in the new year.
02:30 – Learn strategies to avoid the “Christmas hangover” and keep your practice thriving through the holidays while setting the stage for a record-breaking January.
04:46 – Explore why consistency during the holidays is crucial—for both your practice and your patients—and how to maintain momentum when stress is at its peak.
06:07 – Uncover insights into the increased health risks during the holiday season and how to position your care as a vital part of patients’ well-being during this time.
10:46 – Find out how intentional planning, including holiday wellness plans and special offers, can boost patient retention and create a strong foundation for the new year.
16:20 – Balance rest and recovery for your team with maintaining excellent patient care, and discover practical tips for scheduling and planning holiday coverage.
21:40 – Capitalize on the unique energy of January by hosting goal-setting workshops that inspire patients to commit to their health journey for the year ahead.
24:54 – Learn how to handle patient scheduling around holiday plans and use strategies like “holding exercises” to ensure care continuity even during breaks.
26:24 – Get tips on why you should continue or even increase marketing efforts during the holiday season to bring in new leads and stay ahead in January.
34:08 – Discover the value of holding an end-of-year board meeting to reflect on successes, plan for the future, and ensure a clear vision for Q1 and beyond.
Resources Mentioned
To schedule a Strategy Session with Dr Lona: https://go.oncehub.com/DrLonaBuildPodcast
To schedule a Strategy Session with Dr Bobby: https://go.oncehub.com/DrBobbyBuildPodcast
Learn what it takes to be Remarkable!: https://theremarkablepractice.com/
Learn more about the Build Your Remarkable Practice: https://theremarkablepractice.com/build-your-remarkable-practice-podcast/
Learn more about the Remarkable CEO Podcast: https://theremarkablepractice.com/podcast/