Your best new clients might already be sitting in front of you. Are you asking the right questions to bring them in?
Dr. Lona sits down with Dr. Chris Grier, a seasoned TRP coach and experienced practitioner, to explore how internal marketing can quietly become your most powerful growth tool. Instead of hoping for word-of-mouth, they walk through how to build processes that consistently turn trust into new business. From first calls to new patient visits, every step can become an opportunity to plant seeds that later grow into referrals. If you’re looking to scale without shouting louder online, this is a refreshingly practical approach.
Episode Highlights
02:05 – Learn how to shift from passive referrals to a reliable system that grows your business from within.
03:16 – Understand the three types of internal referrals and when to use each to maximize results.
05:10 – Discover how early conversations can be designed to plant referral seeds right from the first call.
06:32 – Understand the difference between hunting and farming when it comes to marketing.
08:09 – Learn the best timing to ask for referrals and why early enthusiasm is your biggest advantage.
09:00 – Get practical ideas for turning early care experiences into natural, low-pressure referral moments.
09:29 – Understand how to build a referral culture that includes your whole team, not just one provider.
12:27 – See how internal education can spark action when clients realize someone they love needs help.
15:20 – Learn how to help clients connect the dots between their concerns and the solutions you offer.
17:50 – Discover why consistency matters and how repeated asks can eventually lead to life-changing results.
20:23 – Dr. Sebastian welcomes Success Partner, Dr. Tabor Smith of Spinal Hygiene to explore how spinal hygiene boosts patient engagement and long-term retention in chiropractic care. Dr. Tabor shares his journey in transforming patient education, leading to the spinal hygiene movement. Learn key strategies like the Better Results Faster workshop and the 21-day Spinal Hygiene Challenge to improve patient commitment and outcomes.
Resources Mentioned
Register Now for the TRP Conversion & Retention Immersion – June 27 & 28, 2025 in Sydney, AUS – https://theremarkablepractice.com/upcoming-events/
For more information about Spinal Hygiene please visit: https://www.spinalhygieneproducts.com
To schedule a Strategy Session with Dr Lona: https://go.oncehub.com/DrLonaBuildPodcast
To schedule a Strategy Session with Dr Bobby: https://go.oncehub.com/DrBobbyBuildPodcast
Follow Dr Bobby on Instagram: https://qr.me-qr.com/WOz1qy6E
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Learn what it takes to be Remarkable!: https://theremarkablepractice.com/