Recap
In this episode, you’ll discover:
- The 3 Levels of Consciousness of Your Customers
- Be sure your Payment Plans pass the The 3 P’s sniff test
- How much would some people pay for your care
- The 4 R’s go up when your get your financial model right
- The most powerful business model in the world
Episode Highlights
02:25 – Your payment plans should match the three P’s. It should be purposeful, possible, and profitable.
06:08 – Defining the concept of creating a recurring payment plan.
08:54 – Build lifestyle chiropractic care the same as any other lifestyle membership.
12:07 – Multi-tiered payment plans have to be a reflection of your purpose and recommendations for care.
16:15 – How recurring payment plans play into your valuation process for your business.
21:29 – Join Dr. Pete and Billy Sticker from Chirocandy as they discuss marketing and the crucial task of staying on top of it. The key to successful marketing is having a clear and compelling message that resonates with the target audience and utilizing the right vehicle to deliver that message. Learn how Chirocandy does that for its customers through the inception of social media in their marketing strategies.
Resources Mentioned
To learn more about the REM CEO Program, please visit: www.theremarkablepractice.com/rem-ceo
For more information about Chiro Candy please visit: www.chirocandymarketing.com
Schedule a Brainstorming call with Dr. Pete
Dr. Stephen’s Book – The Remarkable Practice: The Definitive Guide to Build a Thriving Chiropractic Business
Tweetable Quotes
[Tweet “I hate the word affordable because people will pay for what they want.]