Episode 316 - How to Really Drive PRACTICE GROWTH This Quarter

Recap

Ever wonder why some chiropractic practices thrive while others spin their wheels? It’s not the ideas, it’s what you do with them. Dr. Pete and Dr. Stephen share how to turn seasonal shifts into practice growth. They reveal how quarterly planning, team alignment, and reactivation campaigns help you serve more patients and hit your goals. You’ll walk away with clear strategies to organize your priorities, avoid summer slumps, and lead your team with confidence.

In this episode you will:

Learn how to prioritize ideas into actionable quarterly plans
Understand the importance of seasonal rhythms for patient care and marketing
Get practical tools to align your team and track progress
Discover why empathy and curiosity are leadership superpowers
Hear why reactivation campaigns can spark major growth

Episode Highlights

01:51 – Ideas are easy, but implementation is where growth happens

02:40 – Why seasonal awareness matters in practice planning

05:55 – How CEOs should manage limited time, energy, focus, and money

07:20 – Organizing ideas into action plans and assigning accountability

09:24 – Keeping quarterly goals visible and front of mind

10:03 – The importance of explaining priorities to the whole team

12:32 – Empathy and curiosity as keys to patient and team connection

13:34 – Why summer-to-fall is the perfect time for reactivation campaigns

14:23 – Three essential tools: goals worksheet, project planner, accountability grid

18:42 – Treating mid-year as halftime: reviewing wins and setting second-half priorities

20:22 – Adjusting marketing and patient education to family and seasonal rhythms

21:48 – Preventing summer slumps by proactively adjusting family schedules

25:43 – How to run reactivation projects using your internal team

26:11 – Outsourcing reactivation systems for maximum leverage

26:59 – The urgency of acting now to capture third-quarter momentum

27:22 – Dr. Chris sits down with Dr. Aaron Morris from Success Partner, Syntropy, to explore how their work is helping chiropractors elevate their adjusting skills. Learn how Syntropy seminars are transforming both new grads and seasoned practitioners by building confidence, preventing burnout, and driving better patient outcomes. Dr. Aaron shares they support continuous skill development which isn’t optional for chiropractors who want to serve at the highest level.