How do you turn local attention into steady new patients without gambling on the latest ad hack?
Dr. Pete sits down with Dr. Nick Silveri, founder of Leverage Media, to break down a comprehensive growth system built on StoryBrand websites, consistent content, advanced SEO, Google Business Profile wins, and paid traffic that targets intent. You’ll hear how a practicing DC scaled his own clinic past seven figures, why brand authority now matters for AI and search, and the simple “hit record, type the words” workflow that keeps your message showing up where people look for care.
In this episode you will:
- Learn the five-pillar marketing system plus website that drives qualified patient acquisition.
- See why consistent content outperforms one-trick campaigns for local growth.
- Understand how StoryBrand clarifies your message for pediatrics, sports, or any niche.
- Discover how Google Business Profile and reviews fuel Map Pack visibility and calls.
- Get a simple plan to capture demand with SEO, Google Ads, and Meta retargeting.
Episode Highlights
01:31 – Learn how Dr. Nick Silveri turned his own clinic experience into a marketing system built for chiropractors.
02:40 – Discover why most doctors struggle with content consistency—and how strategy fixes it.
03:46 – Hear the story behind LVRG Media and the gap it fills for “done-with-you” content marketing.
04:38 – Find out what makes a true marketing system: a StoryBrand website plus five powerful pillars.
05:13 – Learn how to attract qualified new patients with Google Ads, Meta Ads, SEO, and content that converts.
06:15 – See why StoryBrand messaging works across niches—from pediatrics to sports—and how to tailor your story.
07:01 – Explore how content, SEO, and Google Business Profile optimization build a trusted local brand.
07:36 – Discover the key to dominating local search by showing up paid, organic, and in the Map Pack.
09:00 – Understand how a boutique agency approach builds long-term marketing momentum for clinics.
10:43 – Learn why sustainable growth comes from consistency, not quick marketing hacks.
11:23 – Discover why fresh, ongoing content keeps your website relevant and ranking with Google.
12:23 – Hear how to think like your own media channel and keep patients tuned in to your message.
15:12 – Learn how AI and search are shifting toward authority, brand visibility, and real expertise.
17:40 – See why sharing valuable local content builds trust and drives patient flow year after year.
20:19 – Get insight into the 50-minute strategy call: what’s included, how it helps, and how to book it.
23:19 – Dr. Kevin sits down with Success Partner Dr. Josiah Fitzsimmons of Lucro to talk about how chiropractors can scale their practices with better financial insights. learn how weekly bookkeeping, clear monthly reports, and expert coaching reveal where to invest and how to spot growth opportunities. Discover the strategies that maximize profitability while creating long-term sustainability in your practice.
Resources Mentioned
To learn more about the REM CEO Program, please visit: http://www.theremarkablepractice.com/rem-ceo
Ready to fill your schedule with qualified new patients? Book your free strategy session with Dr. Nick and receive Alex Hormozi’s $100M Money Models as a gift to help you level up your clinic marketing. Fill out the form at https://contentintopatients.com/ and mention you heard this on the TRP Podcast.
For more information about Lucro, please visit: https://morelucro.com/
Book a Strategy Session with Dr. Pete – https://go.oncehub.com/PodcastPC
Prefer to watch? Catch the podcast on YouTube at: https://www.youtube.com/@TheRemarkablePractice1
To listen to more episodes, visit https://theremarkablepractice.com/podcast or follow on your favorite podcast app.