Episode 46 – Let’s Get Ready to Start Marketing Again!

Recap

Let’s get ready to start marketing again. Dr. Stephen and Dr. Pete unpack the 10 steps you need to do ultimately. It’s time for you to plan and prepare for starting marketing in a post COVID-19 world. We discuss creating your marketing plan, message, webinars, Facebook Lives and getting your digital and external marketing plan ready to go.

Episode Highlights

00:37 – Dr. Pete and Dr. Stephen break down Phase Three of The Phoenix Plan, Mobilization and speak to some of the results they’ve seen from doctors they’ve been working with

07:22 – Dr. Pete and Dr. Stephen take a moment to promote the Remarkable Virtual Conversion Immersion

10:07 – Dr. Pete and Dr. Stephen recognize some doctors who are exceeding expectations

12:36 – Ten steps for Mobilization and creating your internal marketing plan

23:05 – Dr. Pete and Dr. Stephen take a moment to promote Chiro Match Makers

23:48 – Strategies for effective communication

31:09 – The importance of organizing your leads

Tweetable Quotes

Right now what we know is that our communities need clarity; they need certainty. There’s a lot of confusion out there. Confusion breeds fear and that fear leads to paralysis.

During times of crisis, it’s not about commerce, it’s about relationships. So, we’re saying to you as well, ‘Listen, if we can support you and serve you in any way, this podcast is here for you.’ But we’re here for you as well. And the…

Again, we talk about as CEOs, it’s very strategic. Being a CEO in peacetime it’s always about being strategic. It’s always about thinking way ahead. But now, during wartime, it’s very tactical; it’s very specific about what are we doing right now.

At the end of the day we’ve got to shift the conversation away from the strength of the virus and turn it towards the strength of the host so that people can actually take charge, take control, and recognize that they can have influence, they can get…

Resources Mentioned

Dr. Stephen’s LinkedIn

Dr. Pete’s LinkedIn

The Remarkable CEO Website

Dr. Stephen’s Book – The Remarkable Practice: The Definitive Guide to Build a Thriving Chiropractic Business

Link to Register for the Virtual Conversion Immersion

Link to “10 Things To Do For Your Practice Ultimately”

Chiro Match Makers Website

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