Episode 206 - How to Grow Your Business Using LEVERAGE not Brute Force

Recap

In this episode, you’ll discover:

To have a remarkable business you must use leverage
It is almost always a WHO not a HOW question
Let the data tell you what to do and where you need to focus
Each domain in a lever, lacking depth in any role is a point of exposure for you
Take time to answer the one question that will change the game for you

Episode Highlights

02:39 – The importance of building the bridge of leverage to allow yourself to cross to the other side of success and remain in it.

06:39 – Metrics help identify areas of focus in a data-driven business; leverage in marketing, sales, delivery, caregiving, and team building is essential for success.

10:23 – Assess business functions, who is responsible for them and if it is optimized. Look ahead and create a best case scenario using leverage for growth.

13:37 – Internal, external and digital marketing should be leveraged, and there should be multiple people handling conversion, sales, delivery and team building.

18:36 – Asking what happens to your business if you take 90 days off is an important question to consider for a better quality of life.

21:46 – Success Partner, Dr. Joseph Esposito joins Dr. Pete discusses how AlignLife’s team provides valuable marketing and operations services to save doctors time and resources, allowing them to focus on providing excellent care. Listen as they discuss the four seasons of operating a business and touch upon exit strategies that can increase the sale value of your chiropractic business. Additionally, they explore how AlignLife supports doctors in scaling their practices as well helping doctors open a practice straight away, whether they are coming out of chiropractic college or an associateship.