Episode 027 – Unlocking Chiropractic Success: The 4 Metrics of Your Practice You Must Know

Recap

Dr. Lona sits down with TRP coach Dr. Chris Grier to unlock the secrets of essential metrics that drive practice growth. Whether you’re just starting out or are a seasoned CEO, understanding your numbers can make a world of difference. Dr. Chris breaks down four critical metrics—conversion rate, total active patients, retention rates, and collection visit average—culminating in the ultimate indicator of success: net momentum. Listen in to discover how these metrics can transform your practice from a mere job into a thriving business that helps restore health to countless lives.

Episode Highlights

00:30 – The importance of metrics for both new and seasoned practitioners.

01:29 – The need to run businesses on metrics rather than emotions to achieve better outcomes.

02:28 – An introduction to net momentum as the most important metric, which indicates whether the practice is growing, stagnant, or shrinking.

05:05 – The first metric, conversion percentage, which measures how many new patients start care.

09:03 – The second metric, total active patients, which includes individuals who are following recommendations, scheduled ahead, and paying.

13:54 – The third metric, R4 stick rate, which measures the percentage of patients who continue care after the initial care plan.

17:27 – The fourth metric, collection visit average, which measures the average amount collected per visit.

20:05 – The final metric, net momentum, which measures the difference between new patients and those who stopped care.

Resources Mentioned

Register now for the Remarkable Attraction Immersion here:  https://theremarkablepractice.com/attraction-immersion/

To schedule a Strategy Session with Dr Lona: https://go.oncehub.com/DrLonaBuildPodcast

To schedule a Strategy Session with Dr Bobby: https://go.oncehub.com/DrBobbyBuildPodcast

Learn what it takes to be Remarkable!: https://theremarkablepractice.com/

Learn more about the Build Your Remarkable Practice: https://theremarkablepractice.com/build-your-remarkable-practice-podcast/

Learn more about the Remarkable CEO Podcast: https://theremarkablepractice.com/podcast/

Tweetable Quotes

Net momentum is giving us the idea of whether your practice is growing, whether it’s stagnant or whether shrinking. All of our metrics ultimately lead to net momentum. – Dr. Chris
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The numbers are a critical piece of you being able to take your mission further. – Dr. Lona
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Lifetime family wellness care means retention. Lifetime family wellness care is a retention idea. – Dr. Chris
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I’m not telling you that right or wrong, but the definition is how you’re gonna set a measuring stick to know if you’re growing or not.  So, essentially, you set your definition, and that’s your yardstick. – Dr. Lona
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The value we are delivering is enormous. Let’s not undercut ourselves, but lots of times what I find is people don’t even really know what they’re generating. – Dr. Chris
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