Dr. Lona is joined by Dr. Olivia Healey, owner of Perfect Touch, for an honest conversation about what it really looks like to open fast, ride early momentum, and then hit the emotional and financial shock of a sudden slowdown. Olivia shares how quickly full schedules can expose personal limits, why chasing an industry “number” nearly cost her the life she wanted, and how redefining success brought clarity instead of pressure. She walks through the fear of watching bookings drop while bills stacked up, the mindset shifts that kept her moving forward, and the practical decisions that helped stabilize growth. You’ll also hear how hiring an associate and choosing marketing that truly sounds like her created consistency, higher trust, and space to lead without carrying everything alone.
Episode Highlights
01:42 – Hear how Olivia moved from associateship to ending her contract early so she could open her own business on her terms.
02:35 – Learn what the first 13–14 months actually looked like after opening, including how fast momentum can build early on.
04:10 – Discover why personal growth becomes the biggest bottleneck once schedules fill and demand increases.
04:45 – Find out how Olivia decided where to cap her personal weekly volume so growth wouldn’t come at the cost of her life.
05:49 – Learn how letting go of an industry-driven future goal created more clarity, peace, and a smarter expansion path.
08:23 – Hear what it’s like to open while rebuilding community from scratch, why early momentum can fade, and how fear shows up when it does.
09:23 – Discover how choosing the right marketing partner rebuilt demand and created trust before patients ever walked in.
10:41 – See why “my face, my words” marketing improves conversion by keeping the message consistent from ad to visit.
13:22 – Learn how hiring an associate created breathing room, stabilized leadership, and made time for life outside the business.
15:57 – Discover how sharing vision with the team builds ownership, momentum, and confidence as the business continues to grow.
18:21 – Dr. Pete is joined by Success Partner, Dr. Roger Sahoury from SprintSet, to show how practice owners can add a proven lifestyle system that drives retention, referrals, and new revenue. You’ll learn how SprintSet fills the lifestyle gap, supports patients with real coaching and technology, and helps practices stay in the conversation beyond pain care. The discussion breaks down impact, scalability, and what it takes to implement without overloading your team.
Resources Mentioned
For more information about SprintSet please visit: https://sprintset.com/
To schedule a Strategy Session with Dr Lona: https://go.oncehub.com/DrLonaBuildPodcast
To schedule a Strategy Session with Dr Bobby: https://go.oncehub.com/DrBobbyBuildPodcast
Learn more about the Remarkable CEO Podcast: https://theremarkablepractice.com/podcast/