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The purpose of a business is to add value to another person by solving a problem that they are willing to pay for to help them solve. Your market needs to know why they should come and see you. Your customers need to know what they are buying and what they are getting in exchange for investing their time, energy, focus and money in your business. This is the value I am going to get back is the answer that your product and process ultimately conveys to your community, both inside and outside your practice.

Episode Highlights

00:37 – Dr. Pete and Dr. Stephen introduce today’s topic, Remarkable Product and Process

05:34 – Dr. Pete and Dr. Stephen define the purpose of a business

08:53 – Dr. Pete and Dr. Stephen talk about why it is critical to get clarity on your product offering

14:01 – Dr. Pete and Dr. Stephen take a moment to promote Chiro Match Makers & Perfect Patients

21:16 – Dr. Pete and Dr. Stephen speak to the path to a Remarkable Practice and identifying where the breakdowns occur throughout the process

25:27 – Dr. Pete and Dr. Stephen announce an exciting giveaway

Tweetable Quotes

Resources Mentioned

Dr. Stephen’s LinkedIn

Dr. Peter’s LinkedIn

The Remarkable CEO Website

Dr. Stephen’s Book – The Remarkable Practice: The Definitive Guide to Build a Thriving Chiropractic Business

Chiro Match Makers Website

Schedule a Brainstorming call with Dr. Pete

Learn more about the Remarkable Vault here

Download Your Copy of the ‘First 28 Months’ here

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