Episode 260 - How to Mentally Prepare to Deliver Talks That Produce!

Recap

In this episode, you’ll discover:

How we mentally prepare for productive LIVE EVENTS / SPEAKING
Invest 50% of your preparation focusing on these 2 things
Make it easy for the people to learn from you
Stories move people out of their heads and into their hearts
Commit to being TRANSFORMATIONAL – not just informational
What to FOCUS on 5 mins before you take the stage
Create a COMPELLING Call to Action that MOVES people

Episode Highlights

02:03 – An introduction to planning and executing live events, including immersions, marketing, and team building.

05:45 – The importance of consistency in repeating key messages.

07:33 – Developing continuing education for both patients and practitioners.

10:12 – Using frameworks and color-coding to help practitioners learn and stay on track, with a focus on creating a consistent and predictable outcome.

12:29 – Focusing on the right things during preparation for events, such as mindset and execution, rather than just working on a PowerPoint deck or presentation.

14:38 – Preparing for events by visualizing attendees’ intentions and goals.

19:34 – The importance of clear objectives and measurable outcomes for events.

22:17 – Understanding patients’ needs and delivering on both their wants and needs to create a compelling experience and long-term trusting relationship.

24:52 – Join Dr. Malcolm Rudd as he sits down with Sam Ogutucu, CEO of Medicloud, an IT solutions company based in Australia. Learn how Medicloud ensures regulatory compliance, offers strategic IT planning, and assists clinics in focusing on patient care. Sam also provides a compelling case study of how one clinic expanded from three to over fifty locations with his team’s help. Whether you’re in healthcare or business, this episode is packed with insights on leveraging technology for growth and compliance.