Episode 261 - How to Deliver a Talk That Produces Qualified Leads

Recap

In this episode, you’ll discover:

Do the preparation so that when you speak you can focus your attention on your audience
The secret sauce that will make the information lead to transformation.
Understand what people want so you can give them what they need
How to anchor yourself into in CERTAINTY – the ultimate people magnet

Episode Highlights

02:40 – Marketing and educating clients through virtual and live events.

05:12 – The importance of execution in a five-part process.

08:53 – Being in the moment for presentations – letting go and having fun.

11:04 – Speaking to a room with the mindset of speaking to one person.

14:26 – Treating people based on their destiny, not history.

16:14 – The importance of understanding audience and message in chiropractic marketing.

20:04 – Shifting from focus on self to audience, reducing anxiety and increasing excitement.

22:01 – Delivering a message that resonates with the audience’s wants and needs.

23:58 – Dr. Eric DiMartino welcomes Success Partner, Dr. Jason Green from Simplified Functional Medicine to discuss how their program helps chiropractors incorporate functional medicine into their practices without the need for additional extensive training. Offering comprehensive support in clinical systems, business management, and marketing to drive new patient acquisition, their approach streamlines the treatment of common chronic conditions with simplified protocols. They have also seen an attractive ROI, aiming for a 6 to 7 times return on investment for their clients. Tune in to learn how this system works and can benefit your practice.