Episode 58 – Your Stand IS Your Brand with Dr. Patrick Gentempo
Dr. Patrick Gentempo is one of the most well-known and influential chiropractors in the world. He has helped shape modern chiropractic in the realms of the Science, Art and most notably, the Philosophy of Principled Chiropractic. His latest endeavor is his book, “Your Stand is Your Brand” – where he deftly tackles the importance of and the practical how-to of establishing your unique brand in a crowded and confused marketplace.
Listen-in as longtime friend and colleague, Dr. Stephen Franson gets into this critical conversation with Pat at a time when Chiropractic – and the world – desperately need leaders like you to take a stand.
00:38 – Dr. Stephen introduces today’s guest, Dr. Patrick Gentempo, who speaks to the importance of taking a stand in chiropractic and the role of The Phoenix Plan
09:49 – Dr. Pete and Dr. Stephen take a moment to promote Chiro Match Makers
10:31 – Dr. Pat shares his personal thoughts on political leadership in the chiropractic industry
17:07 – Dr. Stephen thanks Dr. Pat for the great work he continues to do and lets listeners know where to find his new book
Dr. Pat’s Book – Your Stand Is Your Brand