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Recap

The natural state of a principled chiropractic practice is growth; if your business is not growing, something is interfering. When the events of 2020 disrupted your marketing plan, did you pivot successfully? Were you able to recover and grow again? As CEOs leading our business through uncertain times, we’ve learned the significance of being agile in our planning, preparing and executing, and this must be reflected in your marketing strategy in 2021.

Episode Highlights

00:38 – Dr. Pete and Dr. Stephen introduce today’s topic, Agile Marketing

06:07 – Dr. Pete and Dr. Stephen stress the importance of having a game plan, setting goals and taking action now

08:44 – Dr. Pete and Dr. Stephen reintroduce the acronym APPEAR and how to apply it to your marketing plan

15:43 – Dr. Pete and Dr. Stephen take a moment to promote Chiro Match Makers

16:25 – Dr. Pete and Dr. Stephen discuss what it means to be agile

22:45 – Dr. Pete and Dr. Stephen provide specific best practices for your marketing plan

Tweetable Quotes

Resources Mentioned

Dr. Stephen’s LinkedIn

Dr. Pete’s LinkedIn

The Remarkable CEO Website

Dr. Stephen’s Book – The Remarkable Practice: The Definitive Guide to Build a Thriving Chiropractic Business

Chiro Match Makers Website

Schedule a Brainstorming call with Dr. Pete