As the CEO, there are 3 doors that you need to safeguard: the front door, the back door and the side door. The fact is, a chiropractor does their best work over time and the patient gets their best results over time, so retention is the most logical business model. However, too many chiropractors and CEOs continues to struggle creating durability in this domain of their business. Let’s take a deep dive into the 7 mechanisms that protect the side door, how to prevent people from slipping out of care and why remarkable CEOs create the most durable businesses.
00:38 – Dr. Pete and Dr. Stephen introduces today’s topic, Retention Pitfalls
08:55 – Dr. Pete and Dr. Stephen discuss Product Confusion, Expectations and Agreements & Table Talk
21:29 – Dr. Pete and Dr. Stephen speak to the value of the Better Results Faster Workshop
26:51 – Dr. Pete and Dr. Stephen take a moment to promote Chiro Match Makers
28:34 – Dr. Pete and Dr. Stephen talk about the importance of providing feedback and progress reports
34:53 – Dr. Pete and Dr. Stephen analyze Flow Issues and Value Economy