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Each week, I put on an Anything Goes Q and A on Facebook LIVE for our Academy members.

It is fantastic to be able to connect with all of my Docs on a regular basis – so easily – and in such a meaningful way. It has really been encouraging.

So now I need help!

There are so many chiros out there that are struggling. Or they are stuck – and they are not connected to a powerful group like our Remarkables.

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In our practice, we utilized the Wellness Paradigm. We addressed each patient’s journey towards Wellness Care in 3 distinct stages, with the final stage as the new patient re-commitment stage.

  1. Initial Intensive Care – Stabilize the problem and stop the damage.
  2. Corrective Care – The objective is to retrain the spine, function and health.
  3. Wellness Care OR Maintenance Care – Continue the care at the same trajectory OR Maintain their new level of health to protect their progress.

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We know that Chiropractic Patient Retention is THE key to building a successful practice. Solid retention is built upon the granite blocks of the Re-Exam and Re-Report.

Much of our attention is spent on the Conversion Process and as it should be! But all too often the Conversion Process is short-sighted. Don’t lose sight of the journey that conversion begins.

We must Attract to Convert – and Convert to Retain Patients.

Make sure that the reason that patients START care is the reason that they STAY under care.

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We’ve reviewed 5 of the Big 7 Pitfalls when it comes to Remarkable Retention. Typically, I’d dive next into Expectations as number 6, but I’ve beaten up the expectations topic enough recently. [If you missed it find more on it here] So I will save you some time and head to the final of the Big 7 – Patient Value Economy.

Also, we’ve gone over the theme of Clarity when it comes to retention several times.

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In surfing, the ultimate expression of good style and form is when a surfer is able to “get in trim” when riding a wave. Surfer’s often refer to this as being in the “Flow” as you feel as though you have literally become one with the oceans energy.

An impossible sensation to describe yet undeniable once you’ve experienced it.   Read more …

Last week we reviewed the power of progress exams in creating GREATER CLARITY for our patients.  Now it’s time to unpack the next Remarkable Patient Retention Mechanism in the patient process: The Progress Report.

For the sake of review – we discovered that the real Value of the Progress Exam and Progress Report has been identified by behavior scientists as something known as the Hawthorne Effect. In short, as humans beings love to be measured.

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